{"id":39083,"date":"2020-10-31T14:25:43","date_gmt":"2020-10-31T14:25:43","guid":{"rendered":"http:\/\/earnado.com\/tr\/?p=39083"},"modified":"2026-03-05T19:47:29","modified_gmt":"2026-03-05T16:47:29","slug":"seo-calismasi-nasil-yapilir-ornekler-ile-anlatim","status":"publish","type":"post","link":"https:\/\/earnado.com\/tr\/seo-calismasi-nasil-yapilir-ornekler-ile-anlatim\/","title":{"rendered":"Seo \u00c7al\u0131\u015fmas\u0131 Nas\u0131l Yap\u0131l\u0131r? \u00d6rnekler \u0130le Anlat\u0131m"},"content":{"rendered":"<p>Web 1.0 ile ba\u015flayan World Wide Web\u2019in ser\u00fcveni, g\u00fcn\u00fcm\u00fcze gelene kadar bir\u00e7ok y\u00f6nden de\u011fi\u015fikli\u011fe u\u011frad\u0131. Ba\u015flarda Web 1.0\u2019in olanak sa\u011flad\u0131\u011f\u0131 \u00f6l\u00e7\u00fcde, k\u0131s\u0131tl\u0131 bir i\u00e7erik mevcuttu ve kullan\u0131c\u0131lar\u0131n \u00e7ok az\u0131 i\u00e7erik \u00fcretebiliyordu. G\u00fcn\u00fcm\u00fcze geldi\u011fimizde ise k\u0131s\u0131tl\u0131 olan i\u00e7erikler, sonsuz bir i\u00e7erik y\u0131\u011f\u0131n\u0131na d\u00f6n\u00fc\u015ft\u00fc. Bu y\u00fczden SEO \u00f6nemli bir konu haline geldi. Sunulan \u00e7ok fazla bilgi ve i\u00e7erik varken, web sitemizi SEO \u00e7al\u0131\u015fmalar\u0131 ile birlikte g\u00f6r\u00fcn\u00fcr hale getirebilmekteyiz. Bu yaz\u0131m\u0131zda da dijital pazarlama alan\u0131nda \u00f6nemli bir yere sahip olan <strong>SEO \u00e7al\u0131\u015fmalar\u0131n\u0131n<\/strong> nas\u0131l yap\u0131ld\u0131\u011f\u0131 hakk\u0131nda bilgiler sunaca\u011f\u0131z.<\/p>\n<p><a href=\"tel:\/\/08503601288\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-40361\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/12\/isbuyutenbanner.jpg\" alt=\"isbuyutenbanner\" width=\"700\" height=\"233\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/12\/isbuyutenbanner.jpg 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/12\/isbuyutenbanner-600x200.jpg 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/12\/isbuyutenbanner-300x100.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>\u00d6ncellikle <a href=\"https:\/\/earnado.com\/tr\/seo-nedir-10-adimda-profesyonel-seo-calismasi\/\"><strong>SEO Nedir?<\/strong><\/a> K\u0131saca bundan bahsedelim;<\/p>\n<p>SEO kelimesinin a\u00e7\u0131l\u0131m\u0131 Search Engine Optimization yani T\u00fcrk\u00e7e kar\u015f\u0131l\u0131\u011f\u0131 olarak \u201cArama Motoru Optimizasyonu\u201ddur. SEO \u00e7al\u0131\u015fmalar\u0131; web sitelerinin arama motorlar\u0131nda ilk s\u0131ralara ta\u015f\u0131nmas\u0131, trafik ak\u0131\u015f\u0131n\u0131n sa\u011fl\u0131kl\u0131 bir \u015fekilde olmas\u0131 ve site i\u00e7i ziyaretlerinin say\u0131s\u0131n\u0131n artt\u0131r\u0131lmas\u0131 i\u00e7in yap\u0131lan \u00e7al\u0131\u015fmalard\u0131r. SEO \u00e7al\u0131\u015fmalar\u0131 uzun vadede etkisini g\u00f6sterdi\u011finden bu \u00e7al\u0131\u015fmalar\u0131 planl\u0131 ve d\u00fczenli yapmak olduk\u00e7a \u00f6nemlidir.<\/p>\n<h2>SEO Analizi<\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-39173 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-5-1.png\" alt=\"seoanalizi\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-5-1.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-5-1-600x300.png 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-5-1-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>SEO \u00e7al\u0131\u015fmas\u0131na ba\u015flamadan \u00f6nce sitenin iyi bir \u015fekilde analiz edilmesi gerekmektedir. Anahtar kelime se\u00e7imi olsun, sekt\u00f6r se\u00e7imi olsun analiz edilmesi gereken bir\u00e7ok unsur vard\u0131r. Bu analizler ile birlikte sekt\u00f6r\u00fc ve rakiplerimizi daha yak\u0131ndan tan\u0131yarak do\u011fru bir SEO stratejisi olu\u015fturabiliriz. \u00c7\u00fcnk\u00fc yapaca\u011f\u0131m\u0131z \u00e7al\u0131\u015fmalar\u0131n stratejimize ve sekt\u00f6re uygun olmas\u0131, hedeflerimize ula\u015fmada yard\u0131mc\u0131 olacakt\u0131r.<\/p>\n<h3>Teknik SEO \u00c7al\u0131\u015fmalar\u0131<\/h3>\n<p><img decoding=\"async\" class=\"alignnone wp-image-39174 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-4.png\" alt=\"seocalismalari\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-4.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-4-600x300.png 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-4-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>SEO \u00e7al\u0131\u015fmalar\u0131na ba\u015flamadan \u00f6nce yap\u0131lacak olan teknik analizler ile birlikte web sitesinin sorunlu oldu\u011fu alanlar belirlenip, bunlar\u0131n \u00e7\u00f6z\u00fcmlenmesi gerekir. \u00c7\u00fcnk\u00fc web sitesinin arama motorlar\u0131 taraf\u0131ndan kolayl\u0131kla taranabilmesi ve indekslenmesi i\u00e7in teknik sorunlar\u0131n en aza indirgenmesi gerekir.<\/p>\n<p>\u00d6neri i\u00e7erik: <a href=\"https:\/\/earnado.com\/tr\/anahtar-kelime-nedir-5-adimda-etkili-anahtar-kelime-secimi\/\">Anahtar kelime nedir?<\/a><\/p>\n<p>Teknik SEO\u2019yu alt ba\u015fl\u0131klar\u0131nda inceleyecek olursak;<\/p>\n<ul>\n<li><strong>Tarama<\/strong><\/li>\n<\/ul>\n<p>Arama motoru botlar\u0131n\u0131n, siteye ait sayfalar\u0131 belli aral\u0131klar i\u00e7erisinde dola\u015farak incelemesi i\u015flemidir. Bu i\u015flem, site i\u00e7inde sayfalar\u0131n birbirlerine vermi\u015f oldu\u011fu linkleri takip ederek veya site d\u0131\u015f\u0131ndan sayfalara verilen linkleri takip ederek ger\u00e7ekle\u015ftirilmektedir.<\/p>\n<p>Sayfalar\u0131n, arama motoru botlar\u0131 taraf\u0131ndan tarand\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcrsek, incelenme s\u0131ras\u0131nda botlar, sayfadaki anahtar kelimeler ile sayfay\u0131 ili\u015fkilendirerek dizinlere ekleme i\u015flemi ger\u00e7ekle\u015ftirilmektedir. Bu yap\u0131lan i\u015flem indeksleme olarak adland\u0131r\u0131lmaktad\u0131r.<\/p>\n<ul>\n<li><strong>\u0130ndeksleme<\/strong><\/li>\n<\/ul>\n<p>Yukar\u0131da s\u00f6ylendi\u011fi \u00fczere, arama motoru botlar\u0131n\u0131n sayfay\u0131 alakal\u0131 anahtar kelimeler ile ili\u015fkilendirip dizinlerine(indekslerine) ekleme i\u015flemidir.<\/p>\n<p>Kullan\u0131c\u0131, arama motorunda ilgilendi\u011fi anahtar kelimeyi aratt\u0131\u011f\u0131 zaman indeksleme i\u015flemi canl\u0131 olarak yap\u0131lmamaktad\u0131r. Daha \u00f6nceden ilgili anahtar kelime ile indekslenmi\u015f sayfa gruplar\u0131n\u0131 arayarak ilgili yerlerden anahtar kelime ile alakal\u0131 sonu\u00e7lar s\u0131ralanmaktad\u0131r.<\/p>\n<ul>\n<li><strong>Robots.txt ve Site Haritas\u0131<\/strong><\/li>\n<\/ul>\n<p>Robots.txt (Robot Engelleme Standard\u0131) dosyas\u0131, siteye gelen arama motoru botlar\u0131n\u0131n sayfaya eri\u015fim olana\u011f\u0131n\u0131 d\u00fczenlemeye imk\u00e2n sa\u011flayan, sitenin ana dizininde bulunan txt metin dosyas\u0131d\u0131r.<\/p>\n<ul>\n<li><strong>Site Haritas\u0131<\/strong><\/li>\n<\/ul>\n<p>Site haritalar\u0131, bir sitenin i\u00e7indeki linkleri, siteyi ziyaret eden botlara XML format\u0131nda aktaran dosyalard\u0131r.<\/p>\n<p>Site haritalar\u0131, site i\u00e7indeki \u00e7al\u0131\u015fan URL, g\u00f6rsel, video i\u00e7in farkl\u0131 \u015fekillerde olu\u015fturulabilir.<\/p>\n<p>Site haritas\u0131nda dikkat edilmesi gereken d\u00f6rt ana i\u015faretleme mevcuttur. Bu i\u015faretlemeler; haritadaki ilgili URL\u2019in konumunu, g\u00fcncellenme s\u0131kl\u0131\u011f\u0131n\u0131, URL\u2019in site i\u00e7i link \u00f6nceli\u011fini g\u00f6steren detayl\u0131 i\u015faretlemelerdir.<\/p>\n<ul>\n<li><strong>HTTP Yan\u0131t Kodlar\u0131 <\/strong><\/li>\n<\/ul>\n<p>HTTP yan\u0131t kodu, taray\u0131c\u0131 taraf\u0131ndan yap\u0131lan bir talep tamamland\u0131\u011f\u0131nda veya tamamlanmad\u0131\u011f\u0131nda sunucu taraf\u0131ndan talebe g\u00f6nderilen cevapt\u0131r.<\/p>\n<p>Bu http yan\u0131t kodlar\u0131, taray\u0131c\u0131 ve sunucu aras\u0131nda neler oldu\u011funu g\u00f6rmenin en iyi yollar\u0131ndand\u0131r.<\/p>\n<h5>SEO \u00e7al\u0131\u015fmalar\u0131 yaparken \u00f6nemli olan yan\u0131t kodlar\u0131 vard\u0131r;<\/h5>\n<ul>\n<li><strong>2xx yan\u0131t kodlar\u0131: <\/strong>200 yani ba\u015far\u0131l\u0131 yan\u0131t kodudur. Bu durum kodu, genel hedef ziyaret\u00e7i ve botlar\u0131 \u00e7al\u0131\u015fan bir web sayfas\u0131 ile kar\u015f\u0131lanmaktad\u0131r. As\u0131l olan, 200 ile ba\u015flayan t\u00fcm iletiler ba\u015far\u0131l\u0131 d\u00f6ng\u00fc anlam\u0131na gelir.<\/li>\n<li><strong>3xx yan\u0131t kodlar\u0131: <\/strong>300\u2019l\u00fc yan\u0131t kodlar\u0131, y\u00f6nlendirme kodlar\u0131n\u0131 arama motoru botlar\u0131na ve ziyaret\u00e7ilere ifade eder.<\/li>\n<li><strong>4xx yan\u0131t kodlar\u0131:<\/strong> 400 aral\u0131\u011f\u0131ndaki http hata kodlar\u0131d\u0131r. Sunucu, talep edilen bilginin bulunmad\u0131\u011f\u0131n\u0131 botlara ve ziyaret\u00e7iye belirtir.<\/li>\n<li><strong>5xx yan\u0131t kodlar\u0131:<\/strong> 500\u2019l\u00fc sunucu hata kodlar\u0131d\u0131r. Bu yan\u0131t kodunda hata direkt olarak sunucudan kaynakl\u0131d\u0131r. Bu sorunu yok etmek genellikle sunucu taraf\u0131n\u0131n i\u015fidir.<\/li>\n<\/ul>\n<h2>SEO \u00c7al\u0131\u015fmas\u0131nda \u0130\u00e7erik \u00dcretimi<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-39175 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim.png\" alt=\"seouyumluicerik\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-600x300.png 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>SEO \u00e7al\u0131\u015fmas\u0131nda i\u00e7erik \u00fcretimi son derece \u00f6nemlidir. Bir i\u00e7eri\u011fin, arama motorlar\u0131nda ilk s\u0131ralarda yer almas\u0131 i\u00e7in SEO kurallar\u0131na uygun olarak d\u00fczenlenmesi gerekmektedir.<\/p>\n<ul>\n<li><strong>\u00d6n Ara\u015ft\u0131rma Yapmak<\/strong><\/li>\n<\/ul>\n<p>\u0130\u00e7eri\u011fi yazarken hedef kitleye hitap etmesi gereken bir konu belirlememiz gerekir. Konu ile ilgili detayl\u0131 bir \u015fekilde ara\u015ft\u0131rma yap\u0131larak, konuyu hedef kitleye aktar\u0131rken anla\u015f\u0131l\u0131rl\u0131\u011fa \u00f6zen g\u00f6sterilmelidir.<\/p>\n<ul>\n<li><strong>\u00d6zg\u00fcn \u0130\u00e7erik \u00dcretmek<\/strong><\/li>\n<\/ul>\n<p>\u00d6zg\u00fcn, okuyucuyu s\u0131kmayacak, okura faydal\u0131 bilgiler sunacak i\u00e7erik \u00fcretmek son derece \u00f6nemlidir. Okurlar i\u00e7in ara\u015ft\u0131r\u0131p, bu ara\u015ft\u0131rmalar\u0131 kendi tarz\u0131n\u0131zda ak\u0131c\u0131 bir \u015fekilde kar\u015f\u0131ya sunmak sizi de\u011ferli hale getirecektir. Kopyala yap\u0131\u015ft\u0131r yapmamaya \u00f6zen g\u00f6stermek gerekmektedir. Sade bir anlat\u0131\u015f ve g\u00f6z yormayan, kaliteli g\u00f6rseller kullanmak i\u00e7eri\u011fi okuyucu i\u00e7in daha t\u00fcketilebilir k\u0131lacakt\u0131r.<\/p>\n<p>Biraz s\u0131ra d\u0131\u015f\u0131 olup, kullan\u0131c\u0131ya keyif vermek, onlar\u0131 s\u0131kmamak ve bunlarla birlikte bilgi vermek SEO uyumlu i\u00e7erikler i\u00e7in \u00f6nemli etmenlerdir.<\/p>\n<ul>\n<li><strong>G\u00f6rselli\u011fin \u00d6nemi <\/strong><\/li>\n<\/ul>\n<p><strong>SEO uyumlu \u00e7al\u0131\u015fmalar<\/strong> yaparken, i\u00e7eri\u011fimizi g\u00f6rsellerle desteklememiz gerekmektedir. G\u00f6rsel se\u00e7erken dikkat edilmesi gerekenler; g\u00f6rselin kaliteli olmas\u0131, okuyucunun g\u00f6z\u00fcn\u00fc yormamas\u0131 ve okuyucunun ilgisini \u00e7ekmesidir. Tabi ki g\u00f6rseller i\u00e7erikle alakal\u0131 olarak se\u00e7ilmelidir.<\/p>\n<p>G\u00f6rselleri optimize etmek de SEO \u00e7al\u0131\u015fmas\u0131 i\u00e7in ayr\u0131 bir \u00f6nem ta\u015f\u0131maktad\u0131r. Google\u2019da \u00fcst s\u0131ralara \u00e7\u0131kmak i\u00e7in yaz\u0131y\u0131 uygun hale getirmeye \u00e7abal\u0131yorsak, g\u00f6rselleri de buna uygun \u015fekilde optimize etmek gerekmektedir. G\u00f6rsellere, anahtar kelimemiz ile ilgili isimler\/ba\u015fl\u0131klar vermek bizi daha ba\u015far\u0131l\u0131 yapacakt\u0131r.<\/p>\n<ul>\n<li><strong>Anahtar Kelime \u00c7al\u0131\u015fmas\u0131 Yapmak<\/strong><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-39569\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/googletrends.jpg\" alt=\"googletrends\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/googletrends.jpg 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/googletrends-600x300.jpg 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/googletrends-300x150.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>SEO kapsam\u0131nda <a href=\"https:\/\/earnado.com\/tr\/anahtar-kelime-nedir-5-adimda-etkili-anahtar-kelime-secimi\/\">anahtar kelime \u00e7al\u0131\u015fmas\u0131<\/a> yaparken insanlar\u0131n\/hedef kitlenizin en \u00e7ok neleri merak ettiklerini, hangi konularda bilgi sahibi olmak istediklerini ara\u015ft\u0131rman\u0131z gerekmektedir. Gerekli trafi\u011fi olu\u015fturmak i\u00e7in anahtar kelime se\u00e7imlerinde dikkatli olmam\u0131z gerekmektedir. Bu se\u00e7imlerde bize yard\u0131mc\u0131 olacak ara\u00e7lar vard\u0131r. Google Adwords, <a href=\"https:\/\/earnado.com\/tr\/google-trends-nedir-nasil-kullanilir-avantajlari-nelerdir\/\">Google Trends<\/a> gibi ara\u00e7lar yard\u0131m\u0131yla kelimelerin arama hacimlerini \u00f6\u011frenebilir ve se\u00e7imlerimizi bu do\u011frultuda yapabiliriz.<\/p>\n<p>Dikkat edilmesi gereken \u015fey ise i\u00e7eri\u011fimizde anahtar kelime kullan\u0131rken abart\u0131ya ka\u00e7mamakt\u0131r. Ara\u015ft\u0131rmalara g\u00f6re \u00e7ok fazla anahtar kelime kullan\u0131m\u0131, gerekti\u011finde spam \u015f\u00fcphesiyle web sitenizin alt s\u0131ralara ta\u015f\u0131nmas\u0131na sebep olabilmektedir.<\/p>\n<ul>\n<li><strong>Ba\u015fl\u0131k ve Alt Ba\u015fl\u0131klar<\/strong><\/li>\n<\/ul>\n<p>SEO uyumlu i\u00e7erik \u00e7al\u0131\u015fmalar\u0131nda arama motoru sonu\u00e7lar\u0131n\u0131 etkileyen konulardan biri de ba\u015fl\u0131kt\u0131r. Ba\u015fl\u0131klar\u0131n, i\u00e7eri\u011fi \u00f6zetleyecek nitelikte olmas\u0131 gerekmektedir. \u00dcst s\u0131ralarda olmak i\u00e7in do\u011fru kelimeler kullan\u0131lmal\u0131d\u0131r. Alt ba\u015fl\u0131klarda da olabildi\u011fince anahtar kelimemizi ge\u00e7irmekte fayda vard\u0131r. Son olarak da, metin i\u00e7erisinde ba\u015fl\u0131klar\u0131n \u00f6nem s\u0131ras\u0131na g\u00f6re dizilmesi ve numaraland\u0131r\u0131lmas\u0131 bizi ba\u015far\u0131ya g\u00f6t\u00fcrecek unsurlardand\u0131r.<\/p>\n<h3>Site i\u00e7i Linkleme<\/h3>\n<p>Site i\u00e7inde linkleme yapmak da SEO \u00e7al\u0131\u015fmalar\u0131nda yer alan \u00f6nemli unsurlardan biridir. Site i\u00e7i linkleme yapmak, okuyucunun web sitemizde daha fazla zaman ge\u00e7irmesine yard\u0131mc\u0131 olabilmektedir. Bu da arama motorlar\u0131 i\u00e7in bizi de\u011ferli k\u0131lar ve bu sayede daha \u00fcst s\u0131ralarda yer alabilmemize olanak sa\u011flamaktad\u0131r.<\/p>\n<h4>Sosyal Medyay\u0131 Etkin Kullanmak<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-39566\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seocalismasi-1.jpg\" alt=\"seocalismasi\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seocalismasi-1.jpg 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seocalismasi-1-600x300.jpg 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seocalismasi-1-300x150.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>Bilindi\u011fi \u00fczere, g\u00fcn\u00fcm\u00fczde sosyal medya platformlar\u0131n\u0131n kullan\u0131m\u0131 olduk\u00e7a yayg\u0131nd\u0131r. Bu da kurumlar\u0131n, giri\u015fimlerin hedef kitlelerini do\u011fru \u015fekilde tan\u0131yarak, hangi platformlarda zaman ge\u00e7irdiklerini belirleyerek, oralarda aktif olunmas\u0131 gereklili\u011fini do\u011furmu\u015ftur. Kurumun yap\u0131s\u0131na uygun ve hedef kitlenin ilgisini \u00e7ekecek \u015fekilde profil d\u00fczeni olu\u015fturulmal\u0131d\u0131r. Aktif olmam\u0131z ve hedef kitlemiz taraf\u0131ndan anla\u015f\u0131l\u0131r, ilgi \u00e7ekici bulunmam\u0131z ayn\u0131 zamanda marka bilinirli\u011fimize de katk\u0131 sa\u011flayacakt\u0131r. Bunlar\u0131n yan\u0131 s\u0131ra, i\u00e7eriklerimizi sosyal medya platformlar\u0131 \u00fczerinden de payla\u015farak hedef kitlemize\/takip\u00e7ilerimize ula\u015ft\u0131rabilir, okunma olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131rabiliriz.<\/p>\n<h4>Backlink<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-39567\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seobacklink.jpg\" alt=\"seobacklink\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seobacklink.jpg 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seobacklink-600x300.jpg 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seobacklink-300x150.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p><a href=\"https:\/\/earnado.com\/tr\/nasil-backlink-alinir-backlink-alma-yontemleri\/\">Backlink<\/a>, ba\u015fka bir siteden sizin sitenize verilmi\u015f linke denir. Bir web sitesinin pop\u00fclerli\u011fini belirler. Bu terimi, g\u00fcvendi\u011fimiz birinden ald\u0131\u011f\u0131m\u0131z tavsiyeye benzetebiliriz. Google gibi arama motorlar\u0131 i\u00e7in ba\u015fka sitelerden bizim sitemize verilen linkler tavsiye niteli\u011findedir ve bizi \u00fcst s\u0131ralara ta\u015f\u0131maya yarayacak unsurlardan biridir.<\/p>\n<h4>Site H\u0131z\u0131<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-39178 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-1.png\" alt=\"sitehizi\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-1.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-1-600x300.png 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/Adsiz-tasarim-1-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>Seo \u00e7al\u0131\u015fmas\u0131 yaparken dikkate al\u0131nan bir di\u011fer \u00f6nemli unsur site h\u0131z\u0131d\u0131r. \u00c7o\u011fu insan, yani internet kullan\u0131c\u0131lar\u0131, yava\u015f a\u00e7\u0131lan internet sitelerini hemen terk etmektedir. Bu terk edilme, web sitesinin kullan\u0131labilirlik puan\u0131n\u0131 k\u00f6t\u00fc oranda d\u00fc\u015f\u00fcrmektedir.<\/p>\n<p>Google i\u00e7in s\u0131ralamalarda ilk \u00fc\u00e7te yer alan en \u00f6nemli \u00f6zelliklerden biri site h\u0131z\u0131d\u0131r. Yava\u015f y\u00fcklenen web siteleri kullan\u0131c\u0131 deneyimini olumsuz etkiler. Ayr\u0131ca sayfalar\u0131n yava\u015f y\u00fcklenmesi d\u00f6n\u00fc\u015f\u00fcmleri de d\u00fc\u015f\u00fcrmektedir.<\/p>\n<p>Site h\u0131z\u0131n\u0131n yan\u0131 s\u0131ra, kullan\u0131c\u0131 deneyimi i\u00e7in \u00f6nemli olan bir di\u011fer unsur da web sitesinin t\u00fcm cihazlarda entegre olmas\u0131d\u0131r.<\/p>\n<p>Sitemizin, t\u00fcm cihazlarda kullan\u0131ma uygun olmas\u0131 bizim i\u00e7in avantajl\u0131 olacakt\u0131r. Bir i\u00e7eri\u011fi yay\u0131nlad\u0131\u011f\u0131m\u0131zda, i\u00e7erik ne kadar iyi olursa olsun kullan\u0131c\u0131ya uygun eri\u015fimi sa\u011flayamad\u0131ktan sonra pek bir anlam\u0131 olmayacakt\u0131r. Hem t\u00fcm cihazlardan eri\u015filebilir hem de kullan\u0131c\u0131 deneyimini en iyi sunacak \u015fekilde sitemizin ayarlar\u0131n\u0131n yap\u0131lmas\u0131 gerekmektedir.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-39568 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seo-1.jpg\" alt=\"seo\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seo-1.jpg 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seo-1-600x300.jpg 600w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/10\/seo-1-300x150.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>SEO, dijital pazarlamada \u00f6nemli bir yere sahiptir. Sitemizin, arama motorlar\u0131 taraf\u0131ndan sevilmesi ve bunun getirisi olarak s\u0131ralamalarda bizi \u00fcst s\u0131ralara ta\u015f\u0131mas\u0131nda etkili bir\u00e7ok unsur vard\u0131r. Bu unsular\u0131 SEO \u00c7al\u0131\u015fmalar\u0131 Nas\u0131l Yap\u0131l\u0131r? ba\u015fl\u0131\u011f\u0131 alt\u0131nda sizler i\u00e7in derlemeye \u00e7al\u0131\u015ft\u0131k. Akl\u0131n\u0131zdaki sorulara cevap buldu\u011funuz bir yaz\u0131 olmas\u0131n\u0131 diliyoruz. Merak\u0131n\u0131z\u0131 gideremedi\u011fimiz bir k\u0131s\u0131m var ise yorumlarda belirtebilir ya da <a href=\"https:\/\/earnado.com\/tr\/blog\/\">blogumuzda<\/a> yer alan SEO ile ilgili di\u011fer i\u00e7eriklere g\u00f6z atabilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Web 1.0 ile ba\u015flayan World Wide Web\u2019in ser\u00fcveni, g\u00fcn\u00fcm\u00fcze gelene kadar bir\u00e7ok y\u00f6nden de\u011fi\u015fikli\u011fe u\u011frad\u0131. Ba\u015flarda Web 1.0\u2019in olanak sa\u011flad\u0131\u011f\u0131 \u00f6l\u00e7\u00fcde, k\u0131s\u0131tl\u0131 bir i\u00e7erik mevcuttu ve kullan\u0131c\u0131lar\u0131n \u00e7ok az\u0131 i\u00e7erik \u00fcretebiliyordu. G\u00fcn\u00fcm\u00fcze geldi\u011fimizde ise k\u0131s\u0131tl\u0131 olan i\u00e7erikler, sonsuz bir i\u00e7erik&#8230;<\/p>\n","protected":false},"author":89,"featured_media":39146,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[],"class_list":["post-39083","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Seo \u00c7al\u0131\u015fmas\u0131 Nas\u0131l Yap\u0131l\u0131r?<\/title>\n<meta name=\"description\" content=\"SEO \u00e7al\u0131\u015fmas\u0131 nas\u0131l yap\u0131l\u0131r? SEO uyumlu i\u00e7erik \u00fcretimi nas\u0131l yap\u0131l\u0131r? Anahtar kelime se\u00e7iminde dikkat edilmesi gerekenler nelerdir?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/earnado.com\/tr\/seo-calismasi-nasil-yapilir-ornekler-ile-anlatim\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Seo \u00c7al\u0131\u015fmas\u0131 Nas\u0131l Yap\u0131l\u0131r?\" \/>\n<meta property=\"og:description\" content=\"SEO \u00e7al\u0131\u015fmas\u0131 nas\u0131l yap\u0131l\u0131r? SEO uyumlu i\u00e7erik \u00fcretimi nas\u0131l yap\u0131l\u0131r? 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