{"id":50945,"date":"2021-11-24T11:52:26","date_gmt":"2021-11-24T08:52:26","guid":{"rendered":"http:\/\/earnado.com\/tr\/?p=50945"},"modified":"2023-01-05T17:14:15","modified_gmt":"2023-01-05T14:14:15","slug":"canonical-nedir-canonical-etiket-nasil-kullanilir","status":"publish","type":"post","link":"https:\/\/earnado.com\/tr\/canonical-nedir-canonical-etiket-nasil-kullanilir\/","title":{"rendered":"Canonical Nedir? Canonical Etiket Nas\u0131l Kullan\u0131l\u0131r?"},"content":{"rendered":"<p>Canonical etiket\u00a0di\u011fer unsurlar gibi siteniz i\u00e7in SEO konusunda \u00f6nemli bir unsurdur. Bilinenler \u00fczere g\u00fcn\u00fcm\u00fczde birden fazla arama motoru mevcuttur. <a href=\"https:\/\/earnado.com\/tr\/seo-hizmeti\/\">SEO<\/a> bu arama motorlar\u0131n\u0131n hepsinde \u00f6nemli bir rol oynamaktad\u0131r. Canonical URL uzun zamand\u0131r SEO alan\u0131nda var olan ama \u00f6nemi yava\u015f yava\u015f anla\u015f\u0131lan bir URL bi\u00e7imidir. O zaman Canonical URL nedir,\u00a0<strong> Canonical etiket<\/strong> nas\u0131l kullan\u0131l\u0131r? Canonical etiket ile ilgili ihtiya\u00e7lar\u0131n\u0131z ve akl\u0131n\u0131zdaki t\u00fcm sorular\u0131 bu yaz\u0131m\u0131zda bulabilirsiniz.<\/p>\n<p><a href=\"https:\/\/earnado.com\/tr\/iletisim\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-50566 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/01\/SEO.png\" alt=\"\" width=\"800\" height=\"290\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/01\/SEO.png 800w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/01\/SEO-300x109.png 300w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/01\/SEO-768x278.png 768w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2020\/01\/SEO-600x218.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h2>Canonical URL Nedir?<\/h2>\n<p>Web siteniz b\u00fcy\u00fcy\u00fcp geli\u015ftik\u00e7e yan\u0131nda birka\u00e7 k\u00fc\u00e7\u00fck problem ile yan\u0131nda gelir. Sitenizde var olan sayfa say\u0131s\u0131 artmaya ba\u015flad\u0131k\u00e7a sayfa i\u00e7eriklerinin tekrarlanmas\u0131 ve i\u00e7erik kopyalar\u0131n\u0131n ortaya \u00e7\u0131kmas\u0131n\u0131 engellemek zorla\u015fmaktad\u0131r. Bu problem yayg\u0131n bir sorun olan \u201cYinelenen \u0130\u00e7erik (Duplicate Content)\u201d sorunlar\u0131na neden olabilmektedir. Birka\u00e7 yinelenen sayfalar\u0131n\u0131z mevcut ise ve de t\u00fcm sayfalar i\u00e7in belirli bir anahtar kelime ile s\u0131ralama al\u0131yorsan\u0131z, Google gibi <a href=\"https:\/\/earnado.com\/tr\/google-alternatifi-arama-motoru\/\">arama motorlar\u0131<\/a> botlar\u0131 trafi\u011fi hangi <strong>URL adresine<\/strong> g\u00f6ndermesi gerekti\u011fini bilemez. Yinelenen sayfalar Google taraf\u0131ndan \u201cKopya \u0130\u00e7erik\u201d olarak alg\u0131lanmakta bu durum sitenin SEO gibi bir\u00e7ok \u00e7al\u0131\u015fmas\u0131n\u0131 olumsuz olarak etkilemektedir. Bu problemleri \u00e7\u00f6zmek i\u00e7in tercih edilen veya etti\u011fimiz URL\u2019i Google<strong>\u2019<\/strong>a bildirmemiz gerekmektedir. Bunun \u00e7\u00f6z\u00fcm yolunda ise Canonical URL etiketi devreye girmektedir. Bu URL bi\u00e7imi ad\u0131n\u0131 rel=\u201dcanonical\u201d etiketinden almaktad\u0131r. Bu sayede web sitesine gelen trafik belirtti\u011fimiz URL\u2019ye y\u00f6nlendirilerek kopya i\u00e7erik probleminden kurtulabiliriz.<\/p>\n<p>Canonical URL kullan\u0131m\u0131 i\u00e7in siteyi ziyaret eden ziyaret\u00e7ilerin g\u00f6rmesini istedi\u011fi sayfay\u0131 bildirmek de diyebiliriz. Canonical URL\u2019ler genellikle ana sayfay\u0131 tan\u0131mlamak i\u00e7in kullan\u0131lmaktad\u0131r. A\u015fa\u011f\u0131da verilen \u00f6rneklerde yer alan \u00f6rnek site URL\u2019lerin ayn\u0131 sayfa oldu\u011funu kan\u0131tlamak i\u00e7in Canonical URL\u2019ye ba\u015fvurulmaktad\u0131r:<\/p>\n<ul>\n<li>https:\/\/orneksite.com<\/li>\n<li>http:\/\/orneksite.com<\/li>\n<li>orneksite.com<\/li>\n<li>www.orneksite.com<\/li>\n<\/ul>\n<p>Normalde \u00f6rne\u011fi verilen URL\u2019lerin hepsi birbirinden farl\u0131 URL\u2019lerdir ancak arama motorlar\u0131 taraf\u0131ndan bir\u00e7ok problemi beraberinde getirmektedir. Bu sebepten dolay\u0131 Canonical URL\u2019ye ihtiya\u00e7 duyulmaktad\u0131r. Bazen URL se\u00e7imlerinde yanl\u0131\u015fl\u0131k yapabilmektedir. Bunu belirli bir \u015fey arayan ama her i\u015fleminde farkl\u0131 sayfaya \u00e7\u0131k\u0131\u015f yapan bir kullan\u0131c\u0131n\u0131n deneyimi gibi d\u00fc\u015f\u00fcnebilirsiniz.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-51084 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicalurlnedir.png\" alt=\"canonicalurlnedir\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicalurlnedir.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicalurlnedir-300x150.png 300w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicalurlnedir-600x300.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>\u0130lginizi \u00e7ekebilir: <a href=\"https:\/\/earnado.com\/tr\/seo-araci-tavsiyeler-ve-ornek-kullanimlar\/\">SEO Arac\u0131 Tavsiyeleri ve \u00d6rnek Kullan\u0131mlar<\/a><\/p>\n<h2>Kopya \u0130\u00e7erik ve Tekrarlanan Sayfalar Nas\u0131l Tespit Edilir?<\/h2>\n<p>Sitenizde i\u00e7eriklerinizin tekrarland\u0131\u011f\u0131n\u0131 Google taraf\u0131ndan \u201cKopya \u0130\u00e7erik\u201d olarak alg\u0131land\u0131\u011f\u0131n\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z \u00fccretsiz bir ara\u00e7 olan \u201cSeo Viewer Tools\u201d sitesinin \u201cCanonical Url Location Checker\u201d arac\u0131n\u0131 \u00f6nerebiliriz. \u015e\u00fcphelendi\u011finiz sayfa veya i\u00e7eri\u011fin linkini kopyalay\u0131p sorgulatarak bir problemin olup olmad\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcp ona g\u00f6re bir yol haritas\u0131 \u00e7izebilirsiniz.<\/p>\n<h3>\u00a0Canonical URL Kullan\u0131lman\u0131z i\u00e7in 5 Neden!<\/h3>\n<ul>\n<li>Web sitesine www veya www olmadan da ula\u015f\u0131labiliyorsa Google 2 farkl\u0131 site gibi g\u00f6rd\u00fc\u011f\u00fcnden Canonical URL kullanman\u0131z tavsiye edilmektedir.<\/li>\n<li>Benzer i\u00e7erikte farkl\u0131 URL\u2019ler kullan\u0131ld\u0131ysa<\/li>\n<li>Farkl\u0131 kategori ve sayfalar \u00fczerinden ayn\u0131 i\u00e7eriklere eri\u015fim sa\u011flanabiliyorsa<\/li>\n<li>http:\/\/ ve https:\/\/ i\u00e7erikli iki farkl\u0131 yap\u0131da sayfalar\u0131n\u0131z varsa<\/li>\n<li>Web sitenizdeki mobil versiyonu farkl\u0131 URL ve subdomain ile g\u00f6r\u00fcnt\u00fcleniyorsa<\/li>\n<\/ul>\n<p>Canonical URL kullan\u0131lmal\u0131d\u0131r.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-51085 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/websitedecanonicaletiketlerinasilbulunur.png\" alt=\"websitedecanonicaletiketlerinasilbulunur\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/websitedecanonicaletiketlerinasilbulunur.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/websitedecanonicaletiketlerinasilbulunur-300x150.png 300w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/websitedecanonicaletiketlerinasilbulunur-600x300.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>\u0130lginiz \u00c7ekebilir: <a href=\"https:\/\/earnado.com\/tr\/internet-sunuculari-nasil-calisir\/\">\u0130nternet Sunucular\u0131 Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/a><\/p>\n<h3>Web Sitede Canonical Etiketleri Nas\u0131l Bulurum?<\/h3>\n<p>Site kodlamas\u0131 hakk\u0131nda pek fazla bilgi sahibi olmayan site y\u00f6neticileri i\u00e7in ortaya \u00e7\u0131kabilecek problemlerden bir tanesi de Canonical etiketlerinin nas\u0131l d\u00fczenleyece\u011fini ve de nerede oldu\u011funu bilmemesidir. Canonical etiketlerini bulabilmek i\u00e7in internet taray\u0131c\u0131n\u0131zda sitenizi a\u00e7t\u0131ktan sonra a\u00e7t\u0131\u011f\u0131n\u0131z sayfa \u00fczerinde sa\u011f t\u0131klay\u0131p \u201cSayfa kayna\u011f\u0131n\u0131 g\u00f6ster\u201d se\u00e7ene\u011fini se\u00e7erek ilgili b\u00f6l\u00fcm\u00fc a\u00e7\u0131n. A\u00e7\u0131lan b\u00f6l\u00fcmde site ile ilgili yer alan b\u00fct\u00fcn kaynak kodlar\u0131 g\u00f6r\u00fcnt\u00fclenecektir. Canonical etiketlerini bulmak i\u00e7in ise arama i\u015flemi yaparak (ctrl + f) rel=\u201dcanonical\u201d yaz\u0131p, bu etiketlere ula\u015fabilirsiniz. Ula\u015ft\u0131ktan sonra ise etiketleri d\u00fczenleme, ekleme ve \u00e7\u0131karma i\u015flemlerinizi yapabilirsiniz.<\/p>\n<h3>Canonical Etiket Yap\u0131s\u0131 Nas\u0131l Olmal\u0131d\u0131r?<\/h3>\n<p>Canonical URL\u2019lerin kullan\u0131lmas\u0131 olduk\u00e7a basit bir i\u015flemdir ancak dikkat edilmesi gereken \u00f6nemli p\u00fcf noktalar i\u00e7ermektedir, Canonical etiket daima belirli bir sayfan\u0131n HTML kodlar\u0131n\u0131n oldu\u011fu alanda en \u00fcst s\u0131rada bulunur. Haz\u0131rlanm\u0131\u015f Canonical URL sayfadaki\u00a0 gereken t\u00fcm alan adlar\u0131na yerle\u015ftirilmelidir. \u00d6rnek olarak kulland\u0131\u011f\u0131m\u0131z url \u201cwww.orneksite.com \u201colan sitenin etiketinin do\u011fru kullan\u0131m \u015fekil \u015fu \u015fekilde olmal\u0131d\u0131r:<\/p>\n<p>&lt;link rel=\u201dcanonical\u201d href=\u201dhttp:\/\/www.orneksite.com\/\u201d\/&gt;<\/p>\n<p>Bu kullan\u0131lan y\u00f6ntem Canonical URL ayarlamak i\u00e7in tek y\u00f6ntem de\u011fildir. Bu i\u015flemi yapmak i\u00e7in birden fazla yol vard\u0131r. A\u015fa\u011f\u0131da verilen \u00f6rneklerde di\u011fer Canonical URL y\u00f6ntemleridir:<\/p>\n<ul>\n<li>Sayfalarda yinelenen veya benzer i\u00e7erik oldu\u011funda standartla\u015ft\u0131rmay\u0131 kullan\u0131n. Canonical etiketi farkl\u0131 i\u00e7eri\u011fe sahip sayfalarda kullanmay\u0131n. Yeniden y\u00f6nlendirme kullanmay\u0131 d\u00fc\u015f\u00fcn\u00fcn.<\/li>\n<li>Google Search Console\u2019da tercih edilen URL\u2019i belirtmek<\/li>\n<li>Canonical link\u00a0i\u00e7in HTTP yerine HTTPs kullanmak.<\/li>\n<li>Ayn\u0131 i\u00e7erik sayfalar\u0131 i\u00e7in belirlenen URL\u2019i site haritas\u0131na eklemek.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-51086 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicaletiketinasilkullanilmalidir.png\" alt=\"canonical-etiketi-nasil-kullanilmalidir\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicaletiketinasilkullanilmalidir.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicaletiketinasilkullanilmalidir-300x150.png 300w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicaletiketinasilkullanilmalidir-600x300.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<h4>Canonical Etiket Nas\u0131l Uygulanmal\u0131d\u0131r?<\/h4>\n<ul>\n<li>T\u00fcm standart URL\u2019ler ana sayfayla ayn\u0131 bi\u00e7imi izlemelidir<\/li>\n<li>Rel = \u201dCanonical\u201d etiketinde belirtilen URL ge\u00e7erli olmal\u0131d\u0131r<\/li>\n<li>Rel = \u201cCanonical\u201d etiketinde belirtilen URL, \u201cnoindex\u201d \u00f6zniteli\u011fine sahip olmamal\u0131d\u0131r.<\/li>\n<li>Sayfa ba\u015f\u0131na yaln\u0131zca bir standart URL olmal\u0131d\u0131r.<\/li>\n<li>Ana sayfan\u0131n, tercih edilen etki alan\u0131n\u0131 belirten Canonical URL\u2019ye sahip olmas\u0131 gerekir.<\/li>\n<li>Canonical URL\u2019ler ayn\u0131 dildeki sayfalar\u0131 i\u015faret etmelidir. \u00c7ok dilli web siteleri i\u00e7in, farkl\u0131 s\u00fcr\u00fcmleri belirtmek i\u00e7in \u201chref lang\u201d \u00f6zelli\u011fini kullanabilirsiniz.<\/li>\n<\/ul>\n<h4>Canonical URL Kullanman\u0131n Temel Kurallar\u0131 Nelerdir?<\/h4>\n<ul>\n<li>URL\u2019leriniz K\u00fc\u00e7\u00fck Harf \u0130\u00e7ermeli<\/li>\n<\/ul>\n<p>Google b\u00fcy\u00fck ve k\u00fc\u00e7\u00fck harf kullan\u0131lan URL\u2019leri iki farkl\u0131 URL olarak ele alabilmektedir. Bu durumu ortadan kald\u0131rmak i\u00e7in \u00e7al\u0131\u015fmalar yapmal\u0131 Canonical URL i\u00e7in k\u00fc\u00e7\u00fck harfli URL\u2019leri tercih edin<\/p>\n<ul>\n<li>Do\u011fru Domain S\u00fcr\u00fcm\u00fc Kullan\u0131lma<\/li>\n<\/ul>\n<p>Sitenizin URL\u2019sinde SSL yap\u0131s\u0131na ge\u00e7tikten sonra sitenizin sayfalar\u0131nda SSL\u2019siz URL\u2019ler bulunuyorsa bu sayfalar arama motoru botlar\u0131 taraf\u0131ndan kar\u0131\u015f\u0131kl\u0131\u011fa sebebiyet verecektir. Bu problem i\u00e7in URL\u2019ler i\u00e7in i\u015flem yapman\u0131z gerekecektir.<\/p>\n<ul>\n<li>Birden Fazla Canonical URL Kullan\u0131lmas\u0131<\/li>\n<\/ul>\n<p>\u00d6ne \u00e7\u0131kmas\u0131n\u0131 istedi\u011finiz internet sayfan\u0131zda e\u011fer birden fazla Canonical URL kullanm\u0131\u015fsan\u0131z Google gibi arama motorlar\u0131 bu URL\u2019i g\u00f6rmeyecek ve yok sayacakt\u0131r bu da sitenizin de\u011ferini d\u00fc\u015f\u00fcrerek olumsuz sonu\u00e7lar do\u011furacakt\u0131r.<\/p>\n<ul>\n<li>Mutlak URL\u2019ler Kullan\u0131lmas\u0131<\/li>\n<\/ul>\n<p>Canonical URL kullan\u0131rken se\u00e7ti\u011fimiz ba\u011flant\u0131 \u00f6\u011feleri sade olup dolayl\u0131 yollar i\u00e7ermemelidir.<\/p>\n<ul>\n<li>Kendinden Referansl\u0131 Canonical URL Kural\u0131<\/li>\n<\/ul>\n<p>Canonical URL zorunlu tutulmasa da kendinden referansl\u0131 Canonical URL\u2019leri tercih edip kullanmak Google gibi arama motorlar\u0131n\u0131n tavsiyeleri aras\u0131nda bulunmaktad\u0131r.<\/p>\n<ul>\n<li>TXT Kullan\u0131m\u0131 Kural\u0131<\/li>\n<\/ul>\n<p>Arama motoru botlar\u0131n\u0131n sitenizde taramas\u0131n\u0131 istemedi\u011finiz URL adresleri i\u00e7in <a href=\"https:\/\/earnado.com\/tr\/robots-txt-nasil-olusturulur\/\">robots.txt<\/a> dosyas\u0131n\u0131 kullanabilirsiniz. Burada dikkat etmeniz gereken yer belirledi\u011finiz sayfalar\u0131n robots.txt dosyas\u0131 taraf\u0131ndan engellenmemi\u015f olmas\u0131 gerekmektedir. Robots.txt dosyas\u0131 engellemi\u015f oldu\u011fu takdirde \u00f6ne \u00e7\u0131karmak istedi\u011finiz sayfay\u0131 g\u00f6r\u00fcnt\u00fclemekte problemler olu\u015fturur.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-51087 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicaletikethatalarinelerdir.png\" alt=\"canonical-etiket-hatalari-nelerdir\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicaletikethatalarinelerdir.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicaletikethatalarinelerdir-300x150.png 300w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2021\/11\/canonicaletikethatalarinelerdir-600x300.png 600w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<h4>\u00c7ok Yap\u0131lan Canonical Etiketi Hatalar\u0131 Nelerdir?<\/h4>\n<p>Canonical Etiketinin hatal\u0131 kullan\u0131mlar\u0131nda Google gibi arama motorlar\u0131 \u00f6nerilen Canonical etiketleri, i\u00e7 ba\u011flant\u0131lar ve site haritas\u0131 URL\u2019lerini tarad\u0131ktan sonra en uygun URL&#8217;i belirlemeye \u00e7al\u0131\u015f\u0131r. Ancak bunlar\u0131n yan\u0131 s\u0131ra ba\u015fka kriterler de uygun URL&#8217;in belirlenmesinde rol oynuyor. \u00a0A\u015fa\u011f\u0131da Canonical etiketleri uygularken yap\u0131labilen hatalar\u0131 inceleyelim;<\/p>\n<ul>\n<li>301 Y\u00f6nlendirmesine Do\u011frudan Uygulama<\/li>\n<\/ul>\n<p>G\u00f6nderilen URL yerine y\u00f6nlendirme yap\u0131lan URL\u2019e uygulama yap\u0131lma<\/p>\n<ul>\n<li>Yanl\u0131\u015f Alan Ad\u0131na Uygulama<\/li>\n<\/ul>\n<p>Canonical etiketi i\u00e7erisine yerle\u015ftirece\u011finiz sayfa linkini tam olarak yaz\u0131lmamas\u0131, web siteniz https ise http olarak URL kullan\u0131lmas\u0131.<\/p>\n<ul>\n<li>Alakas\u0131z \u0130\u00e7eri\u011fe Uygulama<\/li>\n<\/ul>\n<p>Canonical etiketlerinizin birbirinden alakas\u0131z i\u00e7eriklere verilmesi arama motoru sonu\u00e7lar\u0131 i\u00e7in do\u011fru olmayacakt\u0131r.<\/p>\n<ul>\n<li>Birden Fazla Canonical URL Olu\u015fturma<\/li>\n<\/ul>\n<p>Sitenizde her sayfa i\u00e7in birden fazla canonical etiket ya da canonical URL kullan\u0131lmas\u0131, sayfan\u0131z\u0131n &lt;ba\u015fl\u0131k&gt; k\u0131sm\u0131na birden fazla etiket eklenmesi.<\/p>\n<ul>\n<li>Yanl\u0131\u015f Sayfalara Canonical Etiket Atanmas\u0131<\/li>\n<\/ul>\n<p>Ar\u015fiv sayfalar\u0131n\u0131n\u00a0 geride kalan sayfalar\u0131na Canonical link g\u00f6nderilmesi<\/p>\n<ul>\n<li>Canonical Etiketini Yanl\u0131\u015f Yerde Kullanma<\/li>\n<\/ul>\n<p>Canonical etiketinin &lt;head&gt; i\u00e7erisinde kullan\u0131lmas\u0131 gerekirken &lt;body&gt; i\u00e7erisinde kullan\u0131lmas\u0131.<\/p>\n<ul>\n<li>Yanl\u0131\u015f Y\u00f6nlendirme Kararlar\u0131<\/li>\n<\/ul>\n<p>301 y\u00f6nlendirilmesi kullan\u0131lmas\u0131 gereken yerde Canonical etiketinin kullan\u0131lmas\u0131 ya da di\u011fer bir farkl\u0131 durum olan Canonical etiketinin kullan\u0131lmas\u0131 gereken yerde 301 y\u00f6nlendirilmesi kullan\u0131lmas\u0131.<\/p>\n<p>\u0130lginizi \u00c7ekebilir: <a href=\"https:\/\/earnado.com\/tr\/301-yonlendirmesi-nasil-yapilir-seo-icin-dikkat-edilmesi-gerekenler-nelerdir\/\">301 Y\u00f6nlendirmesi Nas\u0131l Yap\u0131l\u0131r?<\/a><\/p>\n<p>Sitenizi g\u00fcnden g\u00fcne g\u00fcncelliyor, i\u00e7erik giriyor ve en iyi \u015fekilde ilerletti\u011finizi d\u00fc\u015f\u00fcn\u00fcyorsunuz. Fakat sitenizde de\u011fer kayb\u0131 ya\u015f\u0131yorsan\u0131z, kontrol etmeniz gereken \u015feylerin ba\u015f\u0131nda kesinlikle Canonical URL veya Canonical etiketleri gelmelidir. Yinelenen i\u00e7erikleriniz, arama motorlar\u0131 taraf\u0131ndan kopya i\u00e7eri\u011fe d\u00fc\u015fen i\u00e7erikleriniz sitenizin de\u011ferini, SEO \u00e7al\u0131\u015fmas\u0131n\u0131 olumsuz etkilemektedir. Bu yaz\u0131m\u0131zda sebeplerini, nas\u0131l yap\u0131lmas\u0131 gerekti\u011fini, yap\u0131lan hatalar\u0131 i\u015fleyerek sizlere do\u011fru bilgiyi ula\u015ft\u0131rmaya \u00e7al\u0131\u015ft\u0131k. Sizde pazarda s\u0131ralaman\u0131z\u0131 kaybetmemek i\u00e7in bunlara dikkat ederek kendinizi y\u00fcksek yerlere ta\u015f\u0131yabilirsiniz.<\/p>\n<p>Ayr\u0131ca ilginizi \u00e7ekebilir: <a href=\"https:\/\/earnado.com\/tr\/googleda-ilk-sayfada-cikmak\/\">https:\/\/earnado.com\/tr\/googleda-ilk-sayfada-cikmak\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Canonical etiket\u00a0di\u011fer unsurlar gibi siteniz i\u00e7in SEO konusunda \u00f6nemli bir unsurdur. Bilinenler \u00fczere g\u00fcn\u00fcm\u00fczde birden fazla arama motoru mevcuttur. SEO bu arama motorlar\u0131n\u0131n hepsinde \u00f6nemli bir rol oynamaktad\u0131r. Canonical URL uzun zamand\u0131r SEO alan\u0131nda var olan ama \u00f6nemi yava\u015f yava\u015f&#8230;<\/p>\n","protected":false},"author":283,"featured_media":51088,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58,60,29,78],"tags":[],"class_list":["post-50945","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dijital-pazarlama","category-pazarlama","category-seo","category-web-analizi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Canonical Nedir? Canonical Etiket Nas\u0131l Kullan\u0131l\u0131r? - Earnado<\/title>\n<meta name=\"description\" content=\"Canonical Nedir? Canonical Etiket Nas\u0131l Kullan\u0131l\u0131r? 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