{"id":56412,"date":"2023-01-05T16:05:32","date_gmt":"2023-01-05T13:05:32","guid":{"rendered":"http:\/\/earnado.com\/tr\/?p=56412"},"modified":"2023-01-05T16:14:21","modified_gmt":"2023-01-05T13:14:21","slug":"e-ticaret-yapilan-hatalar","status":"publish","type":"post","link":"https:\/\/earnado.com\/tr\/e-ticaret-yapilan-hatalar\/","title":{"rendered":"E-Ticaret D\u00fcnyas\u0131nda En \u00c7ok Yap\u0131lan 15 Hata"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"56412\" class=\"elementor elementor-56412\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1aec3714 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1aec3714\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a1b8b69\" data-id=\"1a1b8b69\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6329f253 elementor-widget elementor-widget-text-editor\" data-id=\"6329f253\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h1 style=\"text-align: center;\"><strong>\u00a0 E-Ticaret D\u00fcnyas\u0131nda En \u00c7ok Yap\u0131lan 15 Hata<\/strong><\/h1>\r\n<p style=\"text-align: center;\">Pandemi ile birlikte online al\u0131\u015fveri\u015flere olan ilgi bir hayli artt\u0131 . Sonucunda da herkes E-Ticaret yoluna at\u0131l\u0131m yapt\u0131 . Hatalarla dolu birs\u00fcr\u00fc site a\u00e7\u0131ld\u0131 ve bu yaz\u0131m\u0131zda sizlere yapmaman\u0131z gereken 15 hatay\u0131 derledik .<\/p>\r\n<p style=\"text-align: center;\">Ba\u015far\u0131l\u0131 bir e-ticaret ma\u011fazas\u0131 olu\u015fturmak \u00f6yle san\u0131ld\u0131\u011f\u0131 gibi kolay bir i\u015f de\u011fildir . Ortaya \u00e7\u0131kacak sorunlar\u0131 tahmin etmeden i\u015fletmelerin yapt\u0131\u011f\u0131 yayg\u0131n hatalar vard\u0131r . Yaz\u0131m\u0131zda ele ald\u0131\u011f\u0131m\u0131z hatalar\u0131 yapmaktan ka\u00e7\u0131nmal\u0131s\u0131n\u0131z ve mevcut sorunlar\u0131 gidermeye \u00f6zen g\u00f6stermelisiniz. Hadi Ba\u015flayal\u0131m .<\/p>\r\n<img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-56413 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaret.png\" alt=\"eticaretteyap\u0131lanhatalar\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaret.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaret-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\r\n<ul>\r\n \t<li style=\"text-align: left;\">\r\n<h2>E-Ticaret Sekt\u00f6r\u00fcn\u00fc \u00c7ok Hafife Almak<\/h2>\r\n<\/li>\r\n<\/ul>\r\nG\u00fcn\u00fcm\u00fczde en \u00e7ok g\u00f6rd\u00fc\u011f\u00fcm\u00fcz olaylardan ilki herkes e-ticareti hafife al\u0131yor. Herkes san\u0131yor ki \u00fcr\u00fcn\u00fc y\u00fckl\u00fcyorsun ve sonra gelsin parac\u0131klar \ud83d\ude0a . Maalesef e-ticaret bu kadar basit de\u011fil. E-ticaret e ba\u015flayacaksan \u00f6nce bir Pazar ara\u015ft\u0131rmas\u0131 yapacaks\u0131n . \u00d6nce t\u00fcm detaylar\u0131yla nas\u0131l ticaret yapaca\u011f\u0131n\u0131z\u0131 kurgulamal\u0131s\u0131n\u0131z . Bir fiziksel ma\u011fazan\u0131za ne kadar emek harc\u0131yorsan\u0131z , ayn\u0131 eme\u011fi vakti e-ticaret ma\u011fazan\u0131z i\u00e7in de yapmal\u0131s\u0131n\u0131z . E-ticaret hafife al\u0131nacak bir \u015fey de\u011fildir . \u00c7ok emek ve vakit gerektiren bir i\u015ftir.\r\n<ul>\r\n \t<li>\r\n<h2>G\u00fcven Vermeyen Tasar\u0131m<\/h2>\r\n<\/li>\r\n<\/ul>\r\nNortgumbria \u00dcniversitesi\u2019ndeki ara\u015ft\u0131rmac\u0131lar , bir e-ticaret sitesinin tasar\u0131m\u0131n\u0131n , kullan\u0131c\u0131lar\u0131n sitedeki herhangi bir i\u00e7erikten daha g\u00fcvenilir olup olmad\u0131\u011f\u0131na daha fazla etki etti\u011fini buldu.\u00a0 Bu y\u00fczden <a href=\"https:\/\/earnado.com\/tr\/web-sitesi-kurmak-icin-neler-yapmak-gerekir-adim-adim-anlatim\/\">g\u00fczel bir web sitesi kurmak<\/a> zorundas\u0131n\u0131z.\r\n\r\nS\u00f6ylemem gereken \u015fu ki bu i\u015fi kendi ba\u015f\u0131n\u0131za y\u00fcksek nitelikli bir tasar\u0131mc\u0131 olmad\u0131k\u00e7a kesinlikle tek ba\u015f\u0131n\u0131za at\u0131lmaman\u0131z gereken alanlardan birisidir.\r\n\r\nTasar\u0131m , markan\u0131z i\u00e7in farkl\u0131la\u015ft\u0131r\u0131c\u0131 bir fakt\u00f6r de\u011filse , g\u00fcncel , modern bir temaya sahip , g\u00fcvenilir , test edilmi\u015f bir e-ticaret platformu kullanmal\u0131s\u0131n\u0131z . Diyorsan\u0131z ki benim tasar\u0131m\u0131m markam\u0131n merkezinde , o zaman \u00fcst d\u00fczey yeteneklere yat\u0131r\u0131m yap\u0131n .\r\n<ul>\r\n \t<li>\r\n<h2>Gereksiz \u00dcr\u00fcn A\u00e7\u0131klamalar\u0131<\/h2>\r\n<\/li>\r\n<\/ul>\r\nSEO a\u00e7\u0131s\u0131ndan inceledi\u011fimizde , yeni bir e-ticaret sitesinde en yayg\u0131n g\u00f6r\u00fclen sorunlardan biri , \u00fcr\u00fcn a\u00e7\u0131klamalar\u0131ndaki a\u015f\u0131r\u0131 gereksiz fazlal\u0131kt\u0131r.\r\n\r\nA\u00e7\u0131klamalar\u0131n\u0131z tekrarlardan ba\u015fka bir \u015fey de\u011filse , \u00fcr\u00fcn sayfalar\u0131n\u0131zda neredeyse hi\u00e7 arama motoru trafi\u011fi almayabilirsiniz . Google , bu \u00fcr\u00fcn sayfalar\u0131n\u0131 ba\u015fka sitelerde bulunan kopyalar\u0131n\u0131 g\u00f6recek ve sonu\u00e7lar\u0131n\u0131z maalesef ilk sayfada yer almayacakt\u0131r .\r\n\r\n\u00dcr\u00fcn a\u00e7\u0131klamalar\u0131 e-ticaret sayfan\u0131zdaki en de\u011ferli i\u00e7eri\u011fi olu\u015fturur ve ihmal edilmemesi gereken bir konudur . Envanter listeni \u00e7ok b\u00fcy\u00fckse , Pareto ilkesini takip edip , en \u00e7ok satan veya en \u00e7ok gelecek vaat eden \u00fcr\u00fcnlerinize odaklan\u0131n .\r\n\r\n<img decoding=\"async\" class=\"aligncenter wp-image-56414 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretaciklamalar.png\" alt=\"eticaretsitesinde\u00fcr\u00fcna\u00e7\u0131klamalar\u0131nas\u0131lolmal\u0131\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretaciklamalar.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretaciklamalar-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\r\n<ul>\r\n \t<li>\r\n<h2>Duyarl\u0131 Olmayan E-Ticaret Sitesi Tasar\u0131mlar\u0131<\/h2>\r\n<\/li>\r\n<\/ul>\r\nYeti\u015fkinlerin en az %50\u2019si ak\u0131ll\u0131 telefonlardan al\u0131\u015fveri\u015f yap\u0131yor ve bu say\u0131 her ge\u00e7en g\u00fcn daha fazlala\u015fmaya devam ediyor . Mobil harcamalar \u015fuan t\u00fcm e-ticaret harcamalar\u0131n\u0131n %25\u2019ini olu\u015fturuyor .\r\n\r\nBurada , tasar\u0131m markan\u0131z\u0131n merkezi olmad\u0131\u011f\u0131 s\u00fcrece , yaln\u0131zca k\u00fc\u00e7\u00fck \u00f6zelle\u015ftirmelerle geni\u015f \u00e7apa test edilmi\u015f bir tema kullanman\u0131n ana nedenlerinden biridir.\u00a0 Teman\u0131z\u0131 Google\u2019nin mobil uyumlu testiyle test edin ve olabildi\u011fince fazla cihazla test yap\u0131n .\r\n<ul>\r\n \t<li>\r\n<h2>Hedef Kitlesi Olmayan E-Ticaret Sitesi<\/h2>\r\n<\/li>\r\n<\/ul>\r\nM\u00fc\u015fterilerin Trendyol ,Amazon vb. e-ticaret siteleri yerine sizden al\u0131\u015fveri\u015f yapmak i\u00e7in bir nedene ihtiya\u00e7lar\u0131 var . E-ticarette g\u00fc\u00e7l\u00fc olmak istiyorsan\u0131z bir hedef kitle se\u00e7meniz ve bu kitlenin g\u00fcvenini olabildi\u011fince kazanmal\u0131s\u0131n\u0131z ki sizi tercih etsin. Peki ya bunu nas\u0131l ba\u015faracaks\u0131n\u0131z ;\r\n<ul>\r\n \t<li>Onlar\u0131n \u00e7\u0131karlar\u0131n\u0131 anlayarak<\/li>\r\n \t<li>Par\u00e7as\u0131 olabilecekleri herhangi bir alt k\u00fclt\u00fcr<\/li>\r\n \t<li>Onlar i\u00e7in \u00f6nemli olan de\u011ferleri anlayarak<\/li>\r\n \t<li>\u00dcr\u00fcnlerinizin onlar i\u00e7in \u00e7\u00f6zd\u00fc\u011f\u00fc ihtiya\u00e7lar<\/li>\r\n<\/ul>\r\nBunu ba\u015farman\u0131n yolu , sa\u011flam bir veri analizi ve sezginin birle\u015fimidir. Ne kadar iyi anlarsan\u0131z , analiz ederseniz , o kadar iyi ba\u011flant\u0131 kurabilirsiniz.\r\n<ul>\r\n \t<li>\r\n<h2>Teknik SEO Hatalar\u0131<\/h2>\r\n<\/li>\r\n<\/ul>\r\nE-ticaret siteleri di\u011fer t\u00fcm site t\u00fcrlerinden daha fazla SEO hatas\u0131na yatk\u0131nd\u0131r . Bu hatalar , E-ticaret siteniz i\u00e7in gerekli olan arama motoru trafi\u011finin \u00f6n\u00fcnde b\u00fcy\u00fck bir engeldir .\r\n\r\nPeki ya nelere dikkat etmen gerekir :\r\n<ul>\r\n \t<li>Var olmayan sayfalara ba\u011flant\u0131lar (404) . Bunlar\u0131 bulmak i\u00e7in Screaming Frog gibi tarama ara\u00e7lar\u0131 kullan\u0131n.<\/li>\r\n \t<li>Benzer \u015fekilde , yeniden y\u00f6nlendirilen sayfalara ( 301 veya 302 olan ) ba\u011flant\u0131lar. Y\u00f6nlendirilen bir ba\u011flant\u0131ya t\u0131klamak kullan\u0131c\u0131y\u0131 arad\u0131klar\u0131yla e\u015fle\u015fen bir sayfaya g\u00f6t\u00fcr\u00fcrken , y\u00f6nlendirmeler ,sitenizin arama sonu\u00e7lar\u0131nda nerede g\u00f6r\u00fcnece\u011fini belirlemede \u00f6nemli bir fakt\u00f6r olan Page Rank\u2019\u0131 azalt\u0131r. Bunlar\u0131 bulmak i\u00e7in bir tarama arac\u0131 da kullanabilirsiniz.<\/li>\r\n \t<li>Sitenizdeki hi\u00e7bir ba\u011flant\u0131dan ula\u015f\u0131lamayan sayfalar . T\u00fcm sayfalar\u0131n navigasyondan eri\u015filebilir olmas\u0131n\u0131 sa\u011flamak i\u00e7in teman\u0131z\u0131 ayarlaman\u0131z gerekir . Sayfa veri taban\u0131n\u0131z\u0131 taraman\u0131zla kar\u015f\u0131la\u015ft\u0131rarak bunun bir sorun olup olmad\u0131\u011f\u0131n\u0131 \u00f6\u011frenebilirsiniz. Tarama s\u0131ras\u0131nda herhangi bir sayfa bulunamazsa , bu sayfalara ba\u011flant\u0131 verilmez.<\/li>\r\n<\/ul>\r\nTeknik SEO b\u00fcy\u00fck bir disiplindir ve b\u00fct\u00e7eniz dahilindeyse bir profesyonelle \u00e7al\u0131\u015fman\u0131z daha iyi olacakt\u0131r .\u00a0 <a href=\"https:\/\/earnado.com\/tr\/seo-nasil-yapilir\/\">SEO Nas\u0131l Yap\u0131l\u0131r ?<\/a> \u00f6\u011frenmek istiyorsan yaz\u0131m\u0131za g\u00f6z atabilirsin .\r\n<ul>\r\n \t<li>\r\n<h2>Karma\u015f\u0131k Al\u0131\u015fveri\u015f Sepetleri Olan E-Ticaret Siteleri<\/h2>\r\n<\/li>\r\n<\/ul>\r\nE-ticaret Al\u0131\u015fveri\u015f sepetlerinde yap\u0131lan en b\u00fcy\u00fck hata \u00e7ok karma\u015f\u0131k olmas\u0131d\u0131r . Sepetinizdeki fazla ad\u0131mlar\u0131 kald\u0131r\u0131n . M\u00fc\u015fterileri hesap a\u00e7maya zorlamay\u0131n .\r\n\r\nT\u00fcketici \u00fcr\u00fcn\u00fcn\u00fcz\u00fc sat\u0131n almak istedi\u011finde , \u00f6nlerine engel koymak istemezsiniz.\r\n\r\nD\u00fc\u011fmeleri b\u00fcy\u00fck ve metni k\u00fc\u00e7\u00fck tutun . Beklenmedik \u00fccretlerle onlar\u0131 \u015fa\u015f\u0131rtmay\u0131n .<img decoding=\"async\" class=\"aligncenter wp-image-56415 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretsepeti.png\" alt=\"e ticaretsepeti\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretsepeti.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretsepeti-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\r\n<ul>\r\n \t<li>\r\n<h2>\u00a0Logo Olmamas\u0131<\/h2>\r\n<\/li>\r\n<\/ul>\r\nLogolar markan\u0131z\u0131n y\u00fcz\u00fcd\u00fcr . Logonuz yoksa potansiyel m\u00fc\u015fteriler sizleri haf\u0131zalar\u0131ndan silebilir . Ki\u015fiselle\u015ftirme konusunda kesinlikle atlamaman\u0131z gereken bir konudur . Bir t\u00fcketici markan\u0131z\u0131 tekrar bulmak istedi\u011finde hat\u0131rlayaca\u011f\u0131 tek g\u00f6rsel logonuzdur .\r\n\r\nBir logo olu\u015fturmaya yard\u0131mc\u0131 olmas\u0131 i\u00e7in bir tasar\u0131mc\u0131ya yat\u0131r\u0131m yapmaya de\u011fer . Logo geli\u015ftirmenize yard\u0131mc\u0131 olacak bir s\u00fcr\u00fc \u00fccretsiz ara\u00e7 mevcut ve logo bir E-ticaret sitesi i\u00e7in kesinlikle atlanmamas\u0131 gereken bir di\u011fer konudur.\r\n<ul>\r\n \t<li>\r\n<h2>Bo\u015f Hakk\u0131nda Sayfas\u0131<\/h2>\r\n<\/li>\r\n<\/ul>\r\nBir\u00e7ok e-ticaret markas\u0131 , genellikle \u00e7ok fazla arama trafi\u011fi veya y\u00f6nlendirme trafi\u011fi getirmedi\u011fini fark ettikleri i\u00e7in hakk\u0131nda sayfas\u0131 eksik kal\u0131yor .\r\n\r\nHakk\u0131nda sayfan\u0131z , benzersiz sat\u0131\u015f teklifinizi iletmek i\u00e7in \u00f6nemli bir yerdir . Ortaya \u00e7\u0131karmak i\u00e7in biraz zaman ay\u0131r\u0131p ilgilenmelisiniz.\r\n\r\nHakk\u0131nda sayfas\u0131 sizinle ilgili de\u011fil , t\u00fcketiciyle ilgilidir . Bu sayfada markan\u0131z\u0131 en iyi \u015fekilde anlamalar\u0131 i\u00e7in yeterli bilgi sa\u011flamal\u0131s\u0131n\u0131z . Bu bilginin m\u00fc\u015fteriye nas\u0131l hizmetler verdi\u011finizi ele alman\u0131z gereklidir .\r\n<ul>\r\n \t<li>\r\n<h2>E-Ticaret Sitesinin K\u00f6t\u00fc M\u00fc\u015fteri Hizmetleri D\u00fczeyi<\/h2>\r\n<\/li>\r\n<\/ul>\r\nHarvard Business Review taraf\u0131ndan yap\u0131lan ara\u015ft\u0131rmaya g\u00f6re , m\u00fc\u015fteri hizmetleri etkile\u015fimlerinin bir m\u00fc\u015fteriyi kaybetme olas\u0131l\u0131\u011f\u0131 , m\u00fc\u015fteri sadakati yaratmaktan d\u00f6rt kat daha fazla ve ince ama \u00f6nemli bir fark oldu\u011fu sonucuna ula\u015fm\u0131\u015ft\u0131r .\r\n\r\nM\u00fc\u015fterilerin iste\u011fi , sorunlar\u0131n\u0131n uzat\u0131lmadan , tek bir aramada h\u0131zl\u0131 bir \u015fekilde \u00e7\u00f6z\u00fcme kavu\u015fturulmas\u0131d\u0131r . Bu y\u00fczden , m\u00fc\u015fteri hizmetinin maliyetini \u00fcr\u00fcn\u00fcn maliyetine dahil etmek \u00f6nemli bir husustur .\r\n\r\nM\u00fc\u015fteri hizmetlerinin \u00e7ok kanall\u0131 olmas\u0131 gerekir ve sadece bir telefon g\u00f6r\u00fc\u015fmesi ile s\u0131n\u0131rl\u0131 olmamas\u0131 gerekiyor. <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56416 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretmusteri.png\" alt=\"eticaretm\u00fc\u015fterihizmetleri\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretmusteri.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretmusteri-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\r\n<ul>\r\n \t<li>\r\n<h2>\u00dcr\u00fcn Foto\u011fraflar\u0131<\/h2>\r\n<\/li>\r\n<\/ul>\r\nBir e-ticaret sitesinin olmazsa olmaz\u0131 ve ba\u015far\u0131l\u0131 olmas\u0131 i\u00e7in net, ilgi \u00e7ekici g\u00f6rsellerin bir zorunluluk oldu\u011fu gayet a\u00e7\u0131kt\u0131r .\r\n\r\n\u00dcr\u00fcnlerinizin baz\u0131lar\u0131 g\u00f6rsel kar\u015f\u0131la\u015ft\u0131rmaya di\u011ferlerinden daha fazla katk\u0131da bulunur .Ayakkab\u0131lar\u0131 kar\u015f\u0131la\u015ft\u0131r\u0131yorsan\u0131z sitenizin g\u00f6z atma b\u00f6l\u00fcm\u00fcndeki \u00fcr\u00fcn a\u00e7\u0131klamalar\u0131 dikkat da\u011f\u0131t\u0131r ama baz\u0131 durumlarda gerekli olabilir . \u00dcr\u00fcn foto\u011fraflar\u0131 \u00e7ok \u00f6nemli bir etkendir ve e-ticaret i\u00e7in olmazsa olmazd\u0131r.\r\n<ul>\r\n \t<li>\r\n<h2>\u00c7evrimi\u00e7i Pazarlama Ara\u00e7lar\u0131n\u0131n K\u00f6t\u00fc Kullan\u0131m\u0131<\/h2>\r\n<\/li>\r\n<\/ul>\r\n\u00c7evrimi\u00e7i pazarlama ara\u00e7lar\u0131 , televizyon ve radyo spotlar\u0131yla kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda \u00e7o\u011fu \u00fccretsiz ve d\u00fc\u015f\u00fck maliyetlidir. Sosyal Medya , i\u015fletmelerin potansiyel m\u00fc\u015fteriyle do\u011frudan etkile\u015fim kurmas\u0131 i\u00e7in harika f\u0131rsatlar bar\u0131nd\u0131r\u0131r.\r\n<ul>\r\n \t<li>Linkedln<\/li>\r\n \t<li>Facebook<\/li>\r\n \t<li>Instagram<\/li>\r\n \t<li>Snapchat<\/li>\r\n \t<li>Reddit<\/li>\r\n<\/ul>\r\nM\u00fc\u015fterilerinizle etkile\u015fime ge\u00e7mek i\u00e7in sosyal medya uygulamalar\u0131n\u0131 kullanabilirsiniz . Potansiyel m\u00fc\u015fterilere eri\u015fip E-ticaret sitenize trafik \u00e7ekip sat\u0131\u015f yapabilirsiniz . <a href=\"https:\/\/alltopstartups.com\/2019\/08\/20\/how-effective-is-social-media-to-the-e-commerce-marketing-process\/\">Sosyal Medya E-Ticaret Pazarlama S\u00fcrecinde Ne Kadar Etkili ?\u00a0<\/a>\r\n<ul>\r\n \t<li>\r\n<h2>K\u00f6t\u00fc Bir Alan Ad\u0131 Olan E-Ticaret Siteleri<\/h2>\r\n<\/li>\r\n<\/ul>\r\nAlan ad\u0131n\u0131z , m\u00fc\u015fterileriniz sitenizi ziyaret ederken g\u00f6rece\u011fi ilk \u015feylerden biridir . Alan ad\u0131n\u0131n , hat\u0131rlanmas\u0131 zor , yaz\u0131lmas\u0131 zor , \u00e7ok uzun ve markan\u0131zla alakas\u0131z olmamas\u0131na dikkat etmelisiniz . Potansiyel m\u00fc\u015fterilerinizi rakiplerinize kapt\u0131rmak istemezsiniz \ud83d\ude0a .\r\n\r\n\u00d6rne\u011fin Barnes &amp; Noble b\u00fcy\u00fck bir i\u015fletme olmalar\u0131na ra\u011fmen , \u00e7evrimi\u00e7i kitap sat\u0131\u015flar\u0131ndan Amazon\u2019dan daha az para kazan\u0131yorlar .\r\n\r\nSitenin alan ad\u0131nda .com edinin ve ad\u0131n k\u0131sa ve akl\u0131da kal\u0131c\u0131 olmas\u0131na dikkat edin.\r\n<ul>\r\n \t<li>\r\n<h2>Yeterli G\u00fcvenlik Olmamas\u0131<\/h2>\r\n<\/li>\r\n<\/ul>\r\nT\u00fcketicilere \u00fcr\u00fcn satarken , kredi kart\u0131 numaralar\u0131 , ki\u015fisel bilgiler vb. bilgilerin sitenizde g\u00fcvenli oldu\u011fundan emin olmal\u0131s\u0131n\u0131z . M\u00fc\u015fterilerin sizinle i\u015f yapmas\u0131 i\u00e7in g\u00fcven olu\u015fturman\u0131z gerekir .\r\n\r\nAra\u015ft\u0131rmalar , kullan\u0131c\u0131lar\u0131n %25\u2019inin g\u00fcvenlik endi\u015feleri nedeniyle \u00e7evrimi\u00e7i sat\u0131n alma i\u015flemini durdurdu\u011funu g\u00f6steriyor . Sitenizi g\u00fcvende tutmak ve m\u00fc\u015fterilerinize bilgilerinin g\u00fcvende oldu\u011funu bildirmek i\u00e7in SSL sertifikan\u0131z\u0131 yenilemeyi unutmay\u0131n .\r\n\r\nG\u00fcncellenmi\u015f bir SSL olmadan \u00e7al\u0131\u015fmak , t\u00fcm i\u015flemleri , kredi kart\u0131 bilgilerini ve ileti\u015fim bilgilerini kolayca elde edilebilir hale getirir.\r\n\r\nPeki ya E-Ticarette nas\u0131l g\u00fcven kazanabilirsiniz ?\r\n<ul>\r\n \t<li>Marka Bilinirli\u011fine Yat\u0131r\u0131m Yaparak<\/li>\r\n \t<li>SEO \u00c7al\u0131\u015fmalar\u0131n\u0131 Hayata Ge\u00e7irerek<\/li>\r\n \t<li>Gerekli G\u00fcvenlik Sertifikalar\u0131n\u0131 Elde Edip Sergileyerek<\/li>\r\n \t<li>\u0130leti\u015fim Bilgilerine A\u00e7\u0131k \u015eekilde Yer Vererek<\/li>\r\n \t<li>Dijital Pazarlama Ara\u00e7lar\u0131n\u0131 Etkin Bir Bi\u00e7imde Kullanarak<\/li>\r\n \t<li>Web Site ve Uygulama Tasar\u0131mlar\u0131na Dikkat Ederek<\/li>\r\n<\/ul>\r\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-56417 size-full\" src=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretguvenlik.png\" alt=\"eticaretteg\u00fcvenlik\" width=\"700\" height=\"350\" srcset=\"https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretguvenlik.png 700w, https:\/\/earnado.com\/tr\/wp-content\/uploads\/2022\/08\/eticaretguvenlik-300x150.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\r\n<ul>\r\n \t<li>\r\n<h2>\u0130\u00e7erik Pazarlamas\u0131n\u0131 \u0130hmal Etmek<\/h2>\r\n<\/li>\r\n<\/ul>\r\nE-ticaret siteniz \u00e7ok spesifik \u00fcr\u00fcn veya hizmete odaklan\u0131yorsa , i\u00e7erik pazarlama plan\u0131 bulman\u0131z zor olabilir . Ancak sitenize organik trafik \u00e7ekmek istiyorsan\u0131z i\u00e7erik pazarlamas\u0131 \u00e7ok \u00f6nemlidir.\r\n\r\n\u0130\u00e7erik \u00fcretmek \u00fcr\u00fcnlerinize de\u011fil , m\u00fc\u015fterilerinize odaklanmakt\u0131r . M\u00fc\u015fterileriniz kimler ? \u00d6zel \u00fcr\u00fcn\u00fcn\u00fcze olan ilgilerine g\u00f6re neyle ilgilenebilirler ? \u0130\u00e7erik pazarlaman\u0131z\u0131 bir \u00fcr\u00fcn yerine ideal m\u00fc\u015fterilerinizin etraf\u0131nda olu\u015fturun.\r\n\r\nE-Ticaretle ilgili daha fazla i\u00e7eri\u011fe <a href=\"https:\/\/earnado.com\/tr\/?s=e+ticaret\">bu linkten<\/a> ula\u015fabilirsiniz .\r\n\r\n&nbsp;\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00a0 E-Ticaret D\u00fcnyas\u0131nda En \u00c7ok Yap\u0131lan 15 Hata Pandemi ile birlikte online al\u0131\u015fveri\u015flere olan ilgi bir hayli artt\u0131 . Sonucunda da herkes E-Ticaret yoluna at\u0131l\u0131m yapt\u0131 . Hatalarla dolu birs\u00fcr\u00fc site a\u00e7\u0131ld\u0131 ve bu yaz\u0131m\u0131zda sizlere yapmaman\u0131z gereken 15 hatay\u0131&#8230;<\/p>\n","protected":false},"author":415,"featured_media":56413,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58,76,29],"tags":[],"class_list":["post-56412","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dijital-pazarlama","category-e-ticaret","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>E-Ticaret D\u00fcnyas\u0131nda En \u00c7ok Yap\u0131lan 15 Hata - Earnado<\/title>\n<meta name=\"description\" content=\"Herkes E-Ticaret yapmak \u00e7ok basit bir i\u015f san\u0131p \u00e7o\u011funlukla hata yap\u0131yor . Gelin yaz\u0131m\u0131zda E-Ticarette en \u00e7ok yap\u0131lan hatalara g\u00f6z atal\u0131m.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/earnado.com\/tr\/e-ticaret-yapilan-hatalar\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-Ticaret D\u00fcnyas\u0131nda En \u00c7ok Yap\u0131lan 15 Hata - Earnado\" \/>\n<meta property=\"og:description\" content=\"Herkes E-Ticaret yapmak \u00e7ok basit bir i\u015f san\u0131p \u00e7o\u011funlukla hata yap\u0131yor . 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