Marketing for Real Estate
SEO, Social Media, Ads Management
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In your digital marketing journey, the Earnado algorithm decides what, when, and how.
Our algorithm study your industry and competitors to create tasks that will be completed by professionals to grow your business.
We grow companies all over the world
With digital marketing, we help companies grow in many parts of the world.
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We increased global sales 150% in 3 months
We achieved a great increase in the turnover of the company with ads management and SEO studies.
We increased organic traffic 5 times in 6 months
We increased the organic visibility of the company with SEO studies.
When writing your content, you should think about your users. It would help if you wrote articles that will benefit them. If the user likes the content, it will stay on your website longer.
It is beneficial to share content regularly and continuously. How active a site is and how often new content is added are important factors for SEO.
Organize your thoughts and create an outline for your content, and this helps you produce more organized content in less time. Use compelling headlines and short URLs in your post to attract users' attention.
Today, 90 percent of home buyers do an internet search. Mastering SEO is key for real estate agents to attract these potential home buyers.
SEO is the practice of making your website rank higher in the organic results of search engines; this means your content can be easily discovered by online users looking for specific real estate content using search terms related to your website.
Remember that SEO is a long-term strategy, and you may not see results right away. It is an important investment you make for the future.
Start with an SEO audit. Remember that to know where you are going; you must know where you are. SEO audit enables you to see which pages of your website are successful and which need improvement.
Then, you need to optimize your content for search. Focus on keywords, SEO-friendly URLs, titles and meta descriptions, and image optimization.
And don't forget to make your website compatible with mobile devices. Half of the internet traffic comes from mobile devices. So, mobile optimization is important in keeping your customers happy.
Google Ads is one of the most popular online advertising platforms for real estate professionals. While it takes a long time to rise in organic search results, you can reach the number 1 position for a fee with Google Ads.
But for this to work, you need to make some profit from each ad campaign you run. If the amount you pay for the advertisement does not bring enough users to your website, Google Ads may not be the way to rank your website high.
There are some tips to succeed with Google Ads:
- Make sure you use the right keywords.
- Use your brand name and headlines.
- Know which words you should avoid.
Google Ads work and help your business because it's possible to run an advertising campaign that fits any budget. So, whether you're a small or large real estate agent, you can run a campaign that can benefit you by determining your budget.
A real estate marketing plan is a report that describes your sales goals for the year by producing a detailed budget, target audience, marketing and advertising plans, and other strategies to foster your business.
The marketing plan allows you to stand out from the competition, see what you need to improve, and know where you are successful.
You need to know your target audience, determine your purpose, examine the competition, find out what makes you different and special, set your budget, and decide which media to use.As Earnado we build a 360 degree digital marketing strategy.
Social media can help real estate agents reach the right and broad audience. Proper use can be very useful in establishing a dialogue with customers, giving property recommendations, and being reputed.
It's important to be natural and yourself on social media. Keep in touch with your followers. You can give them educational information. Dialogue with followers in the comments, answer their questions. Keep your social media accounts active by uploading videos and photos.
When sharing social media, be careful to create content that your followers will like and benefit from the content. Here are some ideas for posting content on social media:
- Shoot videos of real estate tips.
- Humor is an effective tool used in social media, post humor posts.
- Upload videos of house and neighborhood tours.
- Make surveys for your followers.
- Highlight your success on social media by posting client testimonials.
- Create frequently asked questions and answer themed content.
First, you need to prioritize your time and focus on the social media marketing platforms that make sense. Facebook, Instagram, and LinkedIn are the most common platforms among real estate agents.
Prepare your content following the group you want to reach. Continuity is very important. An inactive social media account cannot benefit you. Keep in constant contact with followers. Create a positive image.
When used properly, Pinterest is a traffic goldmine for real estate agents who produce consistent content. People who put in the effort get great results.
Pinterest has its form of SEO, so it is a platform where it can drive a lot of traffic to your page when its algorithm is properly understood.
Pinterest additionally serves as a perfect place to brand your business. Since the platform is visual, you can easily showcase your happy buyers, sellers, and teammates.
